Interest in dietary supplements that support cellular energy production and aging processes has exploded in recent years. The substances NAD⁺, NMN og NR (Nicotinamide Riboside) are all involved in the body's production of NAD⁺ – a coenzyme that is essential for energy, DNA repair and cellular health.
But not all products are equally effective – and not all are legal to sell in Norway and the EU.
🧬 What do NAD⁺, NMN and NR do in the body?
All three substances have the same goal: to increase the levels of NAD⁺ in the cells.
- NAD⁺: The active form that cells use directly. Has low bioavailability when taken as a regular capsule, but high bioavailability when it is liposomal.
- NMN: A direct precursor molecule to NAD⁺. Absorbed efficiently and rapidly converted to NAD⁺. Liposomal NMN provides optimal efficacy.
- NR: Another precursor molecule that is converted to NMN, and then to NAD⁺. Has good documentation and high bioavailability, especially in liposomal form.
💡 Important: Products without liposomal technology often have such low bioavailability that they provide minimal effect. It may be wasted money to buy NAD⁺, NMN or NR as regular capsules without liposomal protection.
📊 Regulatory status in Norway and the EU
| Cloth | Norway | European Union (EFSA) | Comment |
|---|---|---|---|
| NAD⁺ | ✅ Legal as a dietary supplement (oral use). ❌ Illegal as an injection. | ❌ Not approved as a “novel food”. | Can be sold as capsules, but not with medical claims. |
| NMN | ❌ Not approved. May be classified as a drug. | ⏳ Under review as a “novel food”. | Not permitted in dietary supplements before EFSA approval. |
| NR | ✅ Legal as a dietary supplement. | ✅ Approved as a "novel food" since 2019. | Safe and legal alternative with good documentation. |
🚫 Why NMN cannot be sold on claudiamunch.com
Although NMN is legal in the United States after FDA reversal, it is not approved as a dietary supplement in the EU or NorwayIt is classified as a “novel food” and must undergo EFSA approval before it can be legally marketed.
In Norway, NMN can also be classified as drug if it is sold with health claims or in high doses. This makes it illegal to sell NMN in online store claudiamunch.com, which operates under Norwegian and European regulations.
✅ Why NAD⁺ and NR are good options
- NAD⁺ can be sold as a dietary supplement in Norway, as long as it is not injected or marketed with medical claims. Liposomal NAD⁺ provides better absorption and may be an effective alternative.
- NR is approved as a “novel food” in the EU and Norway, and has solid documentation of safety and efficacy. Liposomal NR provides high bioavailability and is a safe choice to support NAD⁺ production.
🧪 Liposomal technology – why it is important
Liposomal formulations enclose active substances in phospholipid membranes, such as:
- Protects against breakdown in digestion.
- Increases absorption in the intestine.
- Improves transport to the cells.
This makes liposomal NAD⁺, NMN and NR far more effective than regular capsules or tablets.
(I.e. Conclusion: If you are considering supplements for NAD⁺ support, you should always choose liposomal formulation. Without it, you probably get minimal effect – and spend money on a product that the body barely absorbs
